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lucinda allen

what i’m doing now

โ— last updated: november 2, 2026

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hi, i'm lucinda. everything i'm building currently lives on this board: businesses, experiments, and the occasional tool that escaped the lab.

i ran a 20m-reader education business as ceo, helped it exit, and retired for approximately eleven days. now i'm building a portfolio of personal and business projects (sneak peek below) as well as taking on a few aligned clients for fractional ops and web builds.

lucinda allen smiling and writing in a notebook, sitting on a mustard velvet pouf

from the desk of lucinda

nerdy side quest: i wanted to know the GOATed foods, so i built a nutrient density chart.

most nutrient density scores count what's in a food. i wanted to count what your body actually absorbs. so i scored 244 everyday foods on 22 vitamins, minerals and amino acids, with absorption built in:

  • heme iron from beef counts in full, non-heme iron from spinach only a quarter
  • oxalates and phytates get factored in, plant omega-3 counts at 5%
  • a predicted satiety score: how filling a normal serving is
  • filters for fodmap, histamine, oxalate, dairy and gluten, plus polyphenols on the side

the winner? chicken liver, then beef liver. the most filling: braised meats and lentils. turns out my ntp studies and a pile of usda data make a very happy combination.

go find your food โ†’

244 foods: nutrient density vs. how filling
244 foods: nutrient density vs. how filling
best foods for iron, absorption built in
best foods for iron, absorption built in

i launched the field guide, a map of farms and producers in the netherlands that meet a higher bar for more sustainable farming, animal welfare and food quality.

why? buying local; eating fresh, seasonal and organic nutrient-dense foods; looking after our soil & ecosystems are all deeply important to me, and i've been looking for a project that combines this passion with my skills for systems and tech.

using automated workflows, i researched 3,449 producers and cherry-picked 679 who meet an inclusion criteria that i developed, namely:

  • certified organic or organic methods
  • no synthetic sprays or fertiliser
  • animals graze or live outdoors
  • producers who farm regeneratively or in line with agroecology gain a "goes the extra mile" badge

the field guide is expanding one province at a time until the whole of nl is covered (feb 2027 target).

go have a look and find your farm โ†’

find producers: 679 of them, all checked
find producers: 679 of them, all checked
the in-season dial. 70 foods in october
the in-season dial. 70 foods in october

crete, with concussion. we almost didn't go, but luckily we did, so i got to wonder at birds of paradise and pomegranates growing from trees in the streets, eat creamy cretan mizithra on dakos on the daily, paint watercolours on the beach and lie on hot pebbles with the sea sparkling before me, receive a gong bath, visit friends living on a mountain homestead they built themselves, stay in a gorgeous cottage with its own olive trees and crickety beds, visit ornate greek orthodox monasteries and play mermaids in our own turquoise cove.

did i mention the food was heavenly?

dakos in paradise
dakos in paradise
more rain than we hoped for...
more rain than we hoped for...
read 6 older entries โ†’
plain text is undefeatedsystems > hustlecurrently powered by: roasted beets from the garden & congee breakfasts

๐Ÿšง this page is permanently under construction โ€” that’s the whole point